From ‘don’t like it’ to ‘love it’ – Editing web content


An editing ‘makeover’ that transformed bland copy

A marketing company asked Editeam to edit supplied copy for its client’s new web site.

Because the OzAccom Group’s founder/owner, Liza Watt is very hands-on in the business and well known in her industry, we wrote the About Us copy as her personal message.

We focused not only on Liza's extensive experience, but also on her team’s ongoing commitment to service excellence.

In the process, we transformed content she didn’t like, into content she loved.

Compare the difference professional editing can make and give us a call to discuss how we can transform ordinary copy into extra-ordinary copy.

BEFORE

A private company, owned and operated by its founder Liza Watt since 1992, the OzAccom group of companies has become a leader in specialist event related management services and is renowned for delivering its promise of friendly, professional, result –orientated service to over 2,000 events and contracts with over 250 companies, organisations, government and educational institutes.

With 17 years experience behind her, an entrepreneurial spirit and foresight, Liza Watt, the founder of OzAccom, first recognised an Australian market need in professional accommodation management for conferences and large events in 1992.

She has since built on this very successful business by listening to her clients who asked for a “one-stop-shop” range of services and over the past 18 years Liza expanded to provide dedicated services in air travel, touring and full conference management.

AFTER

After 30 years in event management, I’m still listening

Hi, I’m Liza Watt.

I’ve been a specialist in event management for more than 30 years.

Twenty years ago, event coordinators told me what they needed was a ‘one-stop shop’ to take the stress out of planning and managing events and conferences.

I listened. I created the OzAccom Group.

Since then, the company has expanded to provide dedicated services in air travel, touring and full conference management.

I’m proud to say that the OzAccom Group is today an industry leader in event management in Australia.

My team is dedicated to friendly, professional, results–driven service.

We work hard for our clients and we are still listening to them. Responding to their needs helps us to continually develop and improve our service.

It’s a simple, but powerful philosophy.

It is the reason why OzAccom has organised and managed more than 2000 events and why we have contracts with more than 250 companies, organisations, public sector bodies and educational institutes of all sizes and types.

Talk to me about your event.

With OzAccom as your event partner, I promise you it will be an outstanding success.

Liza Watt,

CEO/Director, OzAccom Group